SEO Training Course – Search Engine Optimization
SEO Training – Get your website ranked higher in Google search!
Optimizing your site to the best practices will help you improve your rankings in Google, Yahoo/ Bing and other search engines, gain more subscribers and have a better website in general. This Training is for those who for business or personal reasons wish to have their webpages/ websites ranked higher on searches*. Mix and mingle with other Attendees and learn the wonderful world of SEOs.
Syllabus
Install/ Update JetPack
Setup/ Update the Free Jetpack Plugin:
- Performance & Speed
- Checking Spelling; Testimonials and Portfolios
- Publicize Connections; Sharing Buttons and Like Buttons
- Enable Comments and Comment Likes; Allow Users to Subscribe to your Posts
- Enable Related Posts
- Monitor your Site’s Downtime; Manage Plugins Auto-updates; Prevent Brute Force Attack.
Install and Setup the Free Akismet Anti-Spam Plugin
Install and setup the most important anti-spam plugin there is.
Install and Setup Yoast
Install and setup the most important SEO Plugin there is.
Bing Webmaster Tools
- Verify your Website on Google Webmaster Tools
- Add your XML Sitemap to Bing
- Request Bingbot to crawl your website.
Google Webmaster Central and Google Search Console
- Verify your Website on Google
- Submit your Sitemap to Google
- URL Inspection.
SEO Best Practices – Optimization of your Pages and Blogs for SEO
You are going to optimize a Page or Blog on your Website taking the following into account:
- Add Links
- Add Alt Attributes to Images
- Add the Focus Keyword/ Keyphrase to your Title, Slug, Content, Alt Attribute and Meta Description
- Keyword/ Keyphrase Density
- The Min and Max Number of Words needed in Content
- Use Heading Tags (H1 to H6) appropriately
- Content is King
- The Importance of Regular Publishing
- Authorship
- Where to find Stock Free High Quality Images
*you will benefit from this Workshop if you already have a self-hosted WordPress website (not the free version of WordPress).
Hands-on learn-how: This is hands-on training.
What to bring: a lap-top (a tablet is useless for this type of training).
Duration: 9am – 2pm
Meet new friends and have your website rank higher on Google search.
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Insightful and practical course thanks Tony. Very much appreciated. Will be back for more training.
Thank you very much Tracey. An absolute pleasure having you here – you are a very fast learner. Best wishes with your website and work. TT
A great learning experience, very valuable.
Thank you so much Nikki. Best wishes with your SEO. Look forward to seeing you at the next Training Course. TT
This is my second training with Tony (I did Create a Free Website first). Wow! I have learnt so much and I’m so excited to get more traffic on my website! I would not have been able to launch travelindsay.com without this training. Everything I know about WordPress and SEO is thanks to Tony!
Wow, very generous of you Lindsay. By the way you got yourself another quality link (your comment!). I would like to recommend you enable the ‘Blog Subscriptions (Jetpack)’ widget for anyone wishing to subscribe to your Blog. I quickly browsed your homepage and at the time of writing it already had been shared 71 times on Facebook! Well done!! Best wishes with your SEO. TT
Thanks Tony, once again was great attending yet another very informative training session. Keep it up Tony.
Thanks for the good wishes Shair. It was good seeing you again and you have done awesome work on your website since our last meeting. Best wishes and I look forward to seeing you sometime soon. TT
Thank you Tony for a very Informative session on SEO I am sure going to do further training with you on more SEO and WordPress.
I can recommend Tony (from WordPressTrainingJohannesburg.com) to anyone in need of SEO and WordPress training.
Thanks so much again Tony.
Thank you so much Judy. An absolute pleasure going through the Training Course ‘Search Engine Optimization’ with you. Best wishes with your SEO. Look forward to seeing you at the next Training Course. TT
Very useful! Great course 🙂
Thank you Jenna. Best wishes with your Search Engine Optimization. TT
It was very informative and you are very accommodating. Thanks Tony.
Thank you very much Kaajal. It was absolutely fantastic having you and your Mom here. You are an incredibly fast learner. Best wishes with your work. Look forward to seeing you on Thursday’s Training: “Email Marketing with MailChimp – Free, Professional Newsletters”. TT
Thanks Tony. Awesome training!
Thank you very much Marc. It was great having you here. Best wishes with your SEO. TT
Tony is a great teacher and has a passion for what he does. Thanks Tony!
Thank you very much Muller. It was great having you here. Best wishes with your SEO. TT
Very useful course and time well spent!! Thanks Tony
Absolutely fantastic having you here again Camille. You have a beautiful website and the articles I read are all very interesting. Best wishes, TT
Thank you Tony, most helpful. Wish I did this course with you early. Have learnt a lot today. Would recommend this course to others, well worth it! See you soon for the others.
Thank you very much Lance. It was an absolute pleasure having you here. Best wishes with your website. TT
This was one of the best courses I’ve been on. I really learned a lot, and I look forward to using this valuable knowledge to build up my site!
Thank you Gadget Guy. You are an incredibly faster learner. Best wishes with your website. TT
Great course, lots of information and great additional help. Thanks for the help and excellent hospitality Tony!
Thank you so much Abby. Best wishes with your new website. TT
You are a superstar Tony! Wonderful training, thank you.
Thank you so much Anel. Best wishes with your new website. TT
Thank you Tony. What an amazing experience for my son and me and we have learned so much in one day. Yippiieee!!
I learnt a great deal today. You were very patient with me. Thank you.
Thank you Mike.
Thanks Tony- i have been avoiding learning SEO. The course took about 4 hours. And even more importantly – i now understand how to optimise my websites to attract more attention from Search Engines.
Thank you Kobus.
Thanks for the informative morning learning about SEO and all the help setting everything up! A definite must for all creating, maintaining and managing their wordpress website.
Thank you Jacqui.
Thank You so much Tony. I Learnt some very valuable tools today. Highly recommended!
Thank you Lisa.
Tony – Thank you so much for a fantastic day spent learning SEO! I am looking forward to applying everything I have learnt and will most definitely recommend you to others. I will be back to learn some more soon 🙂
Thank you Charmaine. TT
Hi Tony
Most informative and clarifying SEO course
We will be applying what we have learned to our websites
Thank you
Paul
Thanks Paul
Thanks for another excellent training session. Learning SEO after understanding how to create a website will definitely help in getting websites more visible.
Keep it up Tony, great learning from you.
Thank you Shair
Learnt a lot -much better learning one on one rather than from Dr. Google!
Thank you Lisa
Great course from a great tutor, must look at the other courses to see what else I can learn.
Thank you Graham
Thank you Tony, fantastic workshop. Loads of information and lots of patience on your part. I am most surely referring you to all of my friends.
Thank you Irina
Excellent workshop on SEO – so much value, loads learnt and lots of information to work through in the days/ weeks ahead! Thanks Tony!
Thank you Gena
Excellent training. I learnt so much thank you Tony; you are an excellent teacher. Very valuable few hours spent!! I will be back, and recommend others too
Thank you Bridget