Why List Your Products on Google My Business?
You can now easily list your products on Google My Business at no cost to you!
Google My Business (GMB) products allows companies to showcase product details (similar to services, which have been available for some time). Google explains:
“The Product Editor allows merchants to build a presence on mobile and the computer to showcase their products and drive consumer interactions. Consumers will see a more curated showcase of a store’s products on the Business Profile Products tab on mobile, or the Product Overview module on the computer. Items added through the Product Editor appear in Business profiles on the computer and mobile version of Google Search.”
If you listed your products on Google My Business people can immediately see your products when they do a Google search without having to visit your website (a big time saver).
How to List a Product on Google My Business?
Login to your Google My Business (GMB) Dashboard and scroll down to ‘Products’
[Click on any screenshot to enlarge]
Click ‘Add Product’
On the page that opens fill in the various fields
- Enter ‘Product Name’
- enter ‘Product Category’
- choose between ‘Fixed price’ and ‘Price range’
- enter ‘Product price’
- enter ‘Product description’
- Add a button (optional) and choose between ‘Order online’, ‘Buy’, ‘Learn more’ and ‘Get offer’
Click the ‘Save’ button.
Once you have added 1 or more products, click ‘See it on Google’
This is how it will display on Google search
Google’s objective is to provide search users with more granular, detailed and relevant information about businesses. You will find the ‘Products’ in the main menu of the Google My Business dashboard, the search engine company’s free business tool for managing business information on Google.
This free service provided by Google will help you reach new customers. Make use of it!