Learn the best practices so that you can effectively reach customers across the Google Search and Display Networks.
Be found in more searches and use Google Ads to grow your business. Set your own budget, promote your website and only pay when users click your Ad to visit your website or to call you.
Discover additional features in the new Google Ads and learn how to get more interested visitors to your site. Currently, over 1 million businesses world-wide use Google Ads. There are over 4 billion searches on Google every day. You cannot afford not having an Ad Campaign on Google.
This is Day 2 of the 2-Day ‘Google Ads’ Training Course.
To attend Day 2 you need :
1. to have some experience of Google Ads as well as currently running one or more Google Ads Campaigns or
2. have already attended Day 1 ‘AdWords – Getting Results with Google AdWords‘.
Q & A Session
We go over the material covered in ‘AdWords Training – Getting Results with Google AdWords‘ and answer your questions.
Standard Ad Group: ‘Expanded Text Ads’ and ‘Responsive Search Ads’
Keywords, Negative Keywords and Search Terms Report
Dynamic Ad Group: ‘Expanded Dynamic Search Ads’
Responsive Display Ads
Time: 9am – 1pm
Refreshments: There will be a tea break.
What to bring: a lap-top and a mouse (a tablet is useless for this type of training). There is WiFi at the venue.
Hands-on: This is hands-on training. During this workshop you will create Ads focusing on the latest Google updates on Expanded Text Ads, Responsive Search Ads, Expanded Dynamic Search Ads and Responsive Display Ads.
Meet new friends and learn how to create and manage your own Google Campaigns.
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