The simple answer is that it makes your website pages load faster. Your visitors will be happy and you will also have improved SEO rankings (your site will rank higher on Google and other search engines).
An “avatar” is an image that represents you online—a little picture that appears next to your name when you interact with websites.
A Gravatar is a Globally Recognized Avatar. You upload it and create your profile just once, and then when you participate in any Gravatar-enabled site, your Gravatar image will automatically follow you there.
Gravatar is a free service for site owners, developers, and users. It is automatically included in every WordPress.com account.
This is what happens if your website does not load:
your visitors won’t be able to access your site (not good w.r.t. customer service…).
you won’t be able to access your Admin Area and therefore you won’t be able to do any work on your site.
if you are running Campaigns on Google Ads, Facebook, Pinterest, other – visitors clicking on your Ads will be directed to a page that shows: “Page Not Found – Internal Servor Error”.. believe me, your customers won’t be impressed.
Google bot will try and crawl your site but cannot find your pages. Result? Google down-ranks your site on Google search. Very bad for your SEO!!
WordPressTrainingJohannesburg.com was down for 10 hours yesterday. Talk about someone about to get a nervous breakdown…
I have received good service from both hosting companies and so it was with great surprise (and shock!) that I saw that my one website was not loading yesterday.
After a few online chats to Bluehost and getting nowhere I contacted Bluehost’s Head Office in the United States. They said that the server needed upgrading and that I would have to authorise upgrade from EasyApache 3 to EasyApache 4 which I did and the website was subsequently uploaded to the internet. Why request authorization? just do it…
Fortunately no such issues with WordPress.com hosting!!
Why am I writing this post? To let you know the incredible importance of having a “good” company host your website. You don’t want your website to be down… EVER!
Should you have a Developer and should your Developer host your website for you, then hopefully your website is in competent hands and you should be experiencing no issues.
One more note: should your site be the free version of WordPress.com then you have nothing to worry about as WordPress.com will be the host of your free website. And should you one day upgrade from the free plan to a paid (premium) plan, I would recommend your stay with WordPress.com hosting.
At times, what is expensive today is going to save you much time and money later on.
Michael wrote: “Content Quality is one of the primary dimensions along which we optimize our ranking models. This is good news for web masters because the three pillars of Content Quality are largely in their control. And the great news for users? Content Quality means we are serving more authoritative, useful, and better designed content.
According to the article ‘Content Quality’ is a Primary Factor in Ranking
In Bing, the relevance of a result is a function of:
Topical relevance to the query (“Does it address the query?”)
Context (“is the query about a recent topic”), and
Content Quality (as measured by the three pillars described below)
The Three Pillars of Content Quality
Authority: can we trust this content?
Utility: is the content useful and sufficiently detailed?
Presentation: is the content well-presented and easy to find?
When Bing evaluates the page with regard toauthority, they try to answer the question, “Can we trust this content, its author, or the website? If you are the author of the Blog, ensure that your name is shown rather than the word “admin”.
When considering the utility of the page, Bing models try to predict whether the content is sufficiently useful for the topic it is trying to address. Does the page provide ample supporting information, etc…
A well-presented page will have an easy-to-read, accessible design, and will make its primary content easy to find.
I enjoyed reading this blog, learning the importance of the various pillars of content quality, particularly authorship.
A valuable plugin for WordPress Bloggers is WordPress SEO, an all-in-one SEO solution for WordPress by Yoast.