Category Archives: Email Marketing

Why Email Marketing? Why MailChimp?

Why Email Marketing?

Email remains one of the most effective marketing tools. Having a direct channel for connecting with your audience is a priceless way to bypass all the noise on the Internet.

MailChimp is one of the many email marketing providers. The service is a favourite for bloggers, small businesses as well as large corporates. And the best part is the fact that it is completely free to use up to 2000 subscribers.

Why MailChimp?

MailChimp is only one of many solutions out there. So why should you use this service?

  • As mentioned above, MailChimp is free for up to 2000 subscribers on your email list and 12,000 monthly emails
  • The service is trusted by more than seven million users
  • It integrates extremely well with WordPress
  • MailChimp is very easy to use and lets you create HTML email templates without any coding
  • It provides a superior user experience.

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Why Email Marketing - Why MailChimp

MailChimp for WordPress — WordPress Plugins

I downloaded and activated the ‘MailChimp for WordPress’ plugin in WordPress Training Johanneburg. It is easy to install, it is fast and it works. I had previously installed a MailChimp form and widget directly from MailChimp but I also wanted to give Users the option to quickly subscribe to the Newsletter from a comment form.

The ‘MailChimp for WordPress’ plugin helps you add more subscribers to your MailChimp lists using various methods. You can create good looking opt-in forms or integrate with any other form on your site, such as comment, contact or checkout form.

This is a 5-Star rating plugin!

Source: MailChimp for WordPress — WordPress Plugins

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